![]() Lenticular means relating to lenses which are called lenticules. ![]() In simple terms, lenticular printing is about creating images that move or show depth using 3D illusion. The process of making such interesting versatile prints is called lenticular printing. With the rising popularity of lenticular printing, companies have started making 3D lenticular business cards as a strategy to woo prospective customers since they stand out and dazzle from afar. When you go to the movies, they use lenticular posters to show the different movies that are being aired in that cinema for a certain period of time. The most common use for 3D lenticular printing is posters. So you could play around with the print by tilting it around to see a different image depending on the angle of inclination or the angle at which you look at the product. You noticed that they created an illusion to the human eye of animation and motion where different images are interlaced in one product. You may have come across 3D lenticular images and prints such as notebooks, posters, business cards, postcards, stickers and so much more. ![]() The concept of 3D is closely related to lenticular printing. You may have heard of the word 3D effect severally but probably not the word lenticular. ![]()
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